Check out this interview with Avinash Kaushik, digital marketing evangslist for Google!
The University of Michigan- Dearborn offers a Digital Marketing degree in their accredited College of Business. Digital Marketing is an up and coming major, and covers a variety of topics. U of M- Dearborn offers classes in SEO, Social Media, Open Source Innovation, Viral Marketing, and Web Analytics. The program offers a lot of hands on digital marketing research and experience. Required courses for the digital marketing degree include: MKT 363- Digital Consumer Search and Marketing, MKT 454- Marketing Research, MKT 455-E-tailing and Retailing, MKT 458- Communications Strategy and New Media, and MKT 463- Digital Analytics and Content.
Be sure to check out more information about the University of Michigan- Dearborn Digital Marketing program.